Clay Critters was created in 1978 when Rebecca Bollinger turned a hobby into a business. Working out of her home, she began by making each "critter" by hand from baking soda and salt clay. Later she began using polymer-clay and added craft workers. Now she concentrates on running the business and making the original, polymer-clay designs.

The eighteen employees use molds made from the original designs to speed manufacturing using a polymer-clay liquid. Each item is "handmade in the U.S.A."  A small shop, our workers benefit from flex-time and a profit-based incentive plan.

Many of our products have a unique "swirled" appearance. Others are made in metallic, fluorescent, or a faux granite finish. Others are multiple colors, handpainted or have jeweled eyes made from Austrian crystals. Recently, we added a new, iridescent, hand-air brushed finish

We personalize, or name-drop, the souvenir items with a laser engraver for most customers.

Most of our products are sold to tourist souvenir shops or gift shops around the country and in the Caribbean. You can also find them in many airport gift shops. We are happy to have a few large customers, department stores and franchises, but our mainstay is still the "Mom and Pop" stores.

Our marketing plan is quite simple:  "Bake the most attractive, decorative magnet in the world, and get them to the customer as fast as we can!"